Mumbai terrorist's attack

It is weird how the media sometimes work. Between 2004 and the Mumbai attacks there have been 4000 casualties. India is after Iraq the country which suffers the most from terrorists of all kind. However for 195 people killed in the horrific Mumbai attacks media and some politicians said that it was India's 9/11.
Don't get me wrong, a death of a even a single individual is always tragic.But what occurs to me is that the media and politicians did not care that much for the "4000" because they were poor. Their was no footage of fighting or explosion. In Mumbai there was shootings, explosion live on T.V. The victims were Westerners or rich or both.
Now back to reality as usual. India has almost disapeared from T.Vscreens.No real analysis on the terrorists groups.
The news from this area are more focus on the long-running dispute between India and Pakistan.No substance.